For home service business owners

Stop Losing Callers to "How Much Do You Charge?"

Word-for-word phone scripts that turn calls into booked jobs, without sounding pushy or robotic. Hand them to your office today and hear the difference on the next call.

Save My Founder's SpotFree to join · Founders get 72 hours early on Nov 9 · 15-page PDF
Sound familiar?

The phone rings. The job doesn't book.

You already paid to make that phone ring. Every call that doesn't book is money gone.

✕The caller asks your price and hangs up to call the next company.
✕Everyone in your office answers the phone a different way.
✕You can't sit next to your team all day to coach every call.
✕Unbooked callers never hear from you again.
$2,000saved every month"We used to pay $2,000 a month for marketing management. We still chased updates and still felt like we were spending in the dark. Now I am behind the wheel of my own marketing with the expertise and constant monitoring of my AI agents."
Built by an owner, for owners

Do we own the business, or does it own us?

As a mom of three and the owner of three home service businesses, I know exactly how your time can get swallowed up by all of the demands of the business.

There are times when we call this business our baby, and usually it's followed by "the uncute one," the one that still keeps us up all night. Sometimes we wonder: do we own the business, or does it own us?

It's very hard as a business owner to find the freedom that the idea of business ownership promises. How do you find the time to do all the things and still be present for your family?

Business ownership is all about providing services for your ideal market. And today, we have the opportunity to use technology to give us back more time.

Just a few years ago, we were all focused on buying back our time. This time, it's not going to add another paycheck to your payroll. For $20 a month, you can automate multiple areas of your business with AI agents. And guess what that means?

You get your life back.

Just a year ago, the idea of handling one more task was extremely overwhelming to me. Now I am finally feeling more in control of my time, and my business has grown tremendously.

And it's given me the opportunity to teach other owners how to get their life back. Every AI employee on this site is one I use in my own businesses, written step by step in plain English, the way a certified teacher would teach it.

What changed: the phones

More control of the schedule

“

My inside sales and customer service reps (ISRs and CSRs) no longer spend the moments between calls figuring out which caller to reach out to next, or whether that caller is the best fit to fill a gap in the schedule or book a sale. They put the data into the system, our AI agents analyze it based on rules we've set, and my ISRs are more in control of the schedule.

Marisa
What's inside

Your call playbook

Everything your office needs to book more of the calls you already get.

THE FLOW

The 5-Step Call Flow

The order every call should follow, so nothing gets skipped and every caller hears the same great experience.

$47 value
SCRIPTS

New and Existing Customer Scripts

Build trust before you ever mention price.

$47 value
SCRIPT

The Price Shopper Script

Book the visit instead of quoting blind.

$67 value
ANSWERS

10 Objection Answers

From "too expensive" to "I'll call you back," with the exact words to use.

$67 value
PITCH

30-Second Membership Pitch

Turn one-time callers into recurring revenue.

$47 value
COACHING

20-Point Call Scorecard

10 minutes of weekly coaching that actually changes how calls sound.

$47 value
How it works

Ready for tomorrow's calls

1

Fill in the brackets

Add your company name, fee, membership and hours. About 20 minutes.

2

Practice out loud

Role-play a price shopper with a teammate.

3

Score one call a week

Use the scorecard for 10 minutes of coaching per person.

Is this for you?

Made for owners who are done doing it all

This is for you if

  • Your phones ring but too many calls don't book
  • Your office team answers the phone differently every time
  • You want a simple coaching tool you'll actually use

This isn't for you if

  • You don't take inbound calls
  • You're looking for an AI phone system (this is a script kit for your people)
Everything you get

Your call playbook, ready today

The 5-step call flow$47
New and existing customer scripts$47
The price shopper script$67
10 objection answers$67
30-second membership pitch$47
Fill-in-the-blank value statements$27
Voicemail, text and follow-up templates for every unbooked caller$47
20-point call scorecard$47
AI, What the Bleep?: the plain-English guide to every AI word you'll hear$27
A seat at AI Am Ready Live, the monthly training where Marisa hires a new AI employee on screen$97
Total value$520
Founders price · opens Nov 9
$49

One payment. Yours to keep.

Save My Founder's SpotFree to join · Founders get 72 hours of early access on Monday, Nov 9 · 14-day money-back guarantee

Founders get first access on Nov 9.

Values reflect what home service owners typically pay agencies, freelancers, coaches or software for the same work. You pay one price.

14-DAY
GUARANTEE

Try it for 14 days

Set it up, hire your first AI employee and use it on your real business. If it isn't for you, email us within 14 days for a full refund.

Questions

Before you hire them

Will this work for my trade?

Yes. Every script uses [brackets] for your services, fees and offers, so it fits any home service business.

What format is it?

A 15-page PDF you can download right away. Print it for the front desk or keep it open on screen.

I don't have a membership plan.

Skip that section, or use it as a blueprint to start one.

Do I need any software?

No. Just a phone and your team.

What if it isn't for me?

You're covered by a 14-day money-back guarantee.

Your next caller is already dialing

Give your team the words today.

Save My Founder's SpotFree to join · Opens to founders Nov 9 · $49